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I Can’t Believe That This Stuff Still Happens…

I Can’t Believe That This Stuff Still Happens…

by David Moffet | Aug 24, 2023 | The Ultimate CX Experience

You know sometimes I tell you that you can’t make some of this stuff up… Well, it’s happened again. Just when you think that dental practices are getting the message about delivering Five Star Customer Service and an Ultimate Patient Experience, you find out that...
Ultimately, It’s Not About The Dentistry

Ultimately, It’s Not About The Dentistry

by David Moffet | Aug 18, 2023 | The Ultimate CX Experience

This fabulous quote reappeared on my feed this morning. It’s from Jerry Garcia, principal songwriter, lead guitarist, and vocalist with the rock band Grateful Dead, who said: “It’s not enough to be the best at what you do; you must be perceived to be the...
“Your Business Is Only As Strong As Your Weakest Employee.”

“Your Business Is Only As Strong As Your Weakest Employee.”

by David Moffet | Aug 13, 2023 | The Ultimate CX Experience

A tradesman visiting our home this week made this amazingly insightful comment. He said: “Your business is only as strong as your weakest employee.” Isn’t that the truth. In sport, in Rugby League and in American Football, your defence is only as strong as your...
Is Price Sensitivity Killing Your Business?

Is Price Sensitivity Killing Your Business?

by David Moffet | Aug 10, 2023 | The Ultimate CX Experience

Earlier this year I had discussions about coaching with a dental practice owner who owned three dental practices in a major capital city. This practice owner was well and truly on top of her numbers. She knew the production of each practice, and she knew the...
The Patient Had An Appointment Card, But The Appointment Wasn’t In The Book…

The Patient Had An Appointment Card, But The Appointment Wasn’t In The Book…

by David Moffet | Aug 5, 2023 | The Ultimate CX Experience

This happened to a friend of mine last Tuesday. My friend went off to her hairdresser for her six-weekly visit, but when my friend arrived at the salon, the salon owner looked a little confused. The reason for the confusion was that the [computerised] appointment...
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